The new huug collection
Get ready to meet your new favorite bra. Each style features our patent pending mesh liner that provide ease, comfort and support all day. With inclusive sizing and customization for sizes between 32A-42DD.
Give yourself a HUUG, because you just found the best bra you will ever own.
The colors of the season
This season we're living for muted brights—bringing the outdoors in with our black as night, fresh lilac, and sweet cranberry. The perfect Huug hues for curling up cozy inside or dashing out for a coffee run.
Cranberry
Lilac
Experience the comfort of our revolutionary mesh padded bras.
