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Do you need a HUUG?

Embrace comfort

We ditched foam pads and wires. Experience the ease and support of our mesh lined bras.

Breathable mesh liners

No moving or bunching

Easy wash and dry in minutes

All day comfort and support

Not to brag but

We give a good huug

Why we're different

The world has evolved. The bra hasn’t. We’ve revolutionized support from the cup up with 3D mesh pads and quick-dry, breathable, buttery soft fabric.